Nkhope Ya Kumpoto Ikumenyera Kufanana Pakufufuza Panja Ndi Njira Yodabwitsayi

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Pazinthu zonse, chilengedwe chiyenera kupezeka paliponse ndikupezeka kwa anthu onse, sichoncho? Koma chowonadi ndichakuti, maubwino akunja kwakukulu amagawidwa mosagwirizana potengera mtundu, zaka, chikhalidwe cha anthu pazachuma, ndi zinthu zina zomwe simungathe kuzilamulira. Pofuna kuthana ndi kusiyana kumeneku, The North Face ikukhazikitsa Reset Normal, njira yatsopano yapadziko lonse lapansi yopatulira kukulitsa kufanana pakufufuza kwakunja.

Monga gawo lachitukukocho, mtunduwo udapanga bungwe la Explore Fund Council, chiyanjano chapadziko lonse lapansi chomwe chimagwirizana ndi akatswiri osiyanasiyana azasangalalo, ophunzira, ndi akunja kuti aganizire ndikupereka mayankho owopsa omwe angathandize kuthandizira mwayi wofanana ku chilengedwe.

Poyamba, chiyanjanochi chimayanjananso ndi Lena Waithe, wolemba masewero opambana a Emmy Award, wopanga, komanso wochita zisudzo, ndi Jimmy Chin, wamkulu wopambana Mphotho ya Academy komanso wothamanga / wokwera padziko lonse ndi The North Face. (Mutha kuzindikira Chin kuchokera pavidiyo ya Brie Larson yokhudza kugonjetsa phiri lalitali mamita 14,000.)

Waithe, yemwe wadzipereka pantchito yake kupatsa mphamvu ojambula omwe sayimiriridwa ndi kampani yake yopanga Hillman Grad, akuti kukumana ndi anthu panja kuyenera kukhala ufulu wamunthu. "Njira yeniyeni yowonera kusintha kukuchitika ndikuthandiza kudzipanga nokha," adatero m'mawu ake. "Ndine wokondwa kugwira ntchito ndi The North Face ndi mamembala onse a Explore Fund Council kuti malingaliro athu onse atha kuthandiza kusiyanitsa zakunja ndikupanga malo ofanana kwa onse."

Chin akuvomereza, ndikuwonjeza kuti kufufuza kwakhala "kopatsa chiyembekezo nthawi zonse" m'moyo wake - komwe akufuna kuti anthu onse athe. "Ndimakhulupiriradi kuti ndi gawo la zomwe zimatipangitsa tonsefe kukhala anthu, ndipo kufufuzako kungathe kubweretsa anthu pamodzi ndikusintha miyoyo," adatero. "Sikuti aliyense ali ndi mwayi wofanana kapena mwayi wopita kunja. Iyi ndi nkhani yomwe ndili wokondwa kuitenga pamodzi ndi The North Face ndi mamembala ena a Explore Fund Council." (Zogwirizana: Njira Zothandizidwa Ndi Sayansi Zomwe Zimalumikizana ndi Zachilengedwe Zimakulitsirani Thanzi Lanu)

M'miyezi ikubwerayi, Waithe ndi Chin adzagwira ntchito ndi akatswiri ena angapo, akatswiri pamaphunziro, ndi ena ogwira nawo ntchito zakunja kuti apange malingaliro olimbikitsa kufanana pakufufuza kwakunja. Zomwe amaphunzira komanso malingaliro awo azitsogolera The North Face momwe mtunduwo umakhalira, kusankha, ndikupereka ndalama mabungwe kudzera mu Explore Fund. North Face ikukonzekera kupereka $ 7 miliyoni ku mabungwe ofufuza a Fund Fund, malinga ndi chizindikirocho. (Zokhudzana: Momwe Kuyenda Mapiri Kungathandizire Kutaya Mtima)

Pakadali pano, magulu amtundu ali ndi mwayi wochulukirapo katatu kuposa azungu okhala m'malo opanda chilengedwe, malinga ndi lipoti laposachedwa kuchokera ku Center for American Progress. Ndipo, pamene anthu awa chitani kutuluka ndikufufuza, nthawi zambiri amakumana ndi tsankho. Chitsanzo pa nkhaniyi: Ahmaud Arbery, yemwe anaphedwa akuthamanga m’dera lake; Christian Cooper, yemwe ananamiziridwa kuti anali wachiwawa pamene amangowonera mbalame ku Central Park; Vauhxx Booker, yemwe adamuzunza pomuyesa akuyenda limodzi ndi abwenzi ake. Kuphatikiza apo, anthu akomweko adapirira zaka mazana ambiri akusamutsidwa mdziko lawo ndikuwononga kwachilengedwe zachilengedwe zomwe kale zinali gawo lofunika kwambiri pacholowa chawo.

Zochitika izi, pamodzi ndi zina zambiri, zaipitsa momwe anthu amitundu amawonera kunja. Kwa anthu ambiri, kunja kwasanduka malo osatetezeka komanso osayenera. North Face sikuti imangodziwa kuti kusalinganika, koma ikugwiranso ntchito mwakhama kuti isinthe izi. (Zokhudzana: Chifukwa Chake Ubwino Wa Ubwino Uyenera Kukhala M'modzi Pokambirana Zokhudza Kusankhana Mitundu)

"Kwa zaka khumi, takhala tikugwira ntchito kuti tikhazikitsenso zopinga pakufufuza ndikupangitsa kuti anthu onse azitha kupezeka kudzera mu Fund Fund yathu," a Steve Lesnard, wachiwiri kwa purezidenti wotsatsa ndi malonda a The North Face, adagawana nawo mawu. "Koma 2020 yatsimikizira kuti tikufunika kupititsa patsogolo ntchitoyi ndikugwirana ntchito ndi gulu lotenga mbali kuti litithandizire kutero. Ndikukhulupirira kuti bungwe la Explore Fund litithandizira kulimbikitsa nyengo yatsopano, yolingana pamsika wakunja."

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