Chifukwa Chomwe Amazon Kugula Zakudya Zaponse Kumamvetsetsa Zonse
Zamkati
Amazon yatsala pang'ono kulamulira dziko lathanzi ndi thanzi. Chaka chatha, chimphona cha e-commerce chidayambitsa zida zake zoperekera chakudya ndi ntchito yake yobweretsera golosale, AmazonFresh (yopezeka kwa mamembala a Prime). Kenako, adayambitsa zatsopano zamagolosale apamwamba kwambiri, Amazon Go, komwe mungatenge ndikutenga chilichonse chomwe mungafune m'sitolo, osalipira. Ndipo popangidwa ndi Alexa, adatsimikizira kuti maloboti atha kukhala makochi azaumoyo ndipo amatha kuchita zodabwitsa pamaganizidwe anu. Komabe, palibe amene amayembekeza kuti kugula kwatsopano kungogula chakudya chamagulu onse Chakudya chokwanira ndi ndalama zokwana 13.7 biliyoni.
Lingaliro lidabwera munthawi yabwino ku Whole Foods, popeza kampaniyo yakhala ikuvutikira kukweza mtengo wake kwazaka zopitilira chaka, malinga ndi Nyuzipepala ya New York Times. Chilengezochi chikubwera patangopita miyezi ingapo Whole Foods yalengeza zakuchepetsa mitengo ndikupanga golosaleyo kukhala "yotchuka," pang'ono pofuna kusangalatsa makasitomala omwe amamva kuti amagula kumsika wa upscale kwenikweni sanali oyenera "Paycheck Yonse. "
Kuyambira pano, funso lalikulu kwambiri m'maganizo a aliyense ndi ili: Kodi Amazon ikukonzekera kugwiritsa ntchito ukadaulo wa Amazon Go kusintha masitolo a Whole Foods kukhala luso lapamwamba kwambiri, lopanda malire? Panopa, yankho likuwoneka kuti ayi. "Msika Wonse Wogulitsa Zakudya wakhala wokhutiritsa, wosangalatsa, komanso wopatsa thanzi makasitomala kwazaka pafupifupi makumi anayi - akugwira ntchito yodabwitsa ndipo tikufuna kuti izi zipitirire," woyambitsa ndi CEO wa Amazon a Jeff Bezos adauza The Washington Post. Werengani: Zomwe mumakumana nazo mu Whole Foods mwina sizisintha, makamaka pakadali pano.
Ndiye kodi kugula * madola biliyoni awa kumatanthauza chiyani kwa inu kumapeto kwa tsiku? Zosavuta. Amazon tsopano ikhoza kukulitsa kusankha kwawo zakudya zomwe zikupezeka kudzera mu ntchito zake zonse za AmazonFresh ndi Prime Now (zomwe zimapereka maola awiri kwaulere kuchokera m'masitolo akumaloko), kukupulumutsirani zovuta zaulendo wopita ku sitolo kukatenga chinthu chomwecho cha Food Food sindingakhale popanda. (Ndipo mwachiwonekere, zidzawapatsa mwayi wopikisana motsutsana ndi zakudya zina zapaintaneti ndi ntchito zoperekera chakudya.)
Ngati Amazon ikhoza kupanga ma drones operekera, ndani akudziwa zomwe ali nazo pa Whole Foods pamzerewu. Koma zikuwonekeratu kuti kulowa mumsika wamagolosale ndichinthu china chachikulu chokhazikitsira malo ake m'malo osinthika azaumoyo.