Nike Akukulimbikitsa Kudziwitsa Anthu Zaumoyo ndi Izi "M'maganizo Anga" Zovala
Zamkati
Nike imanyadira kugwiritsa ntchito masewera ngati mphamvu yogwirizanitsa. Chochita chaposachedwa kwambiri cha mtunduwo, Nike By You X Cultivator, ndikuyesa kuchita nawo madera ndikukondwerera nkhani za anthu osiyanasiyana. Pulogalamuyi idasankha opanga 28 ochokera ku New York City omwe aliyense adapanga chovala chovala chamisala cholimbikitsidwa ndi nkhani yawo.
Posachedwa kwambiri, a Nike adasankha othandizira zama psychologist ndi loya wazamisala Liz Beecroft kuti apange mtundu wapadera wa mtundu wa Air Max 270 React, wotchedwa "In My Feels", kuti athandizire kulimbikitsa kuzindikira zaumoyo. (ICYMI, nsapato zatsopano za Nike Free RN 5.0 zidzakupangitsani kumva ngati kuti mulibe nsapato.)
"Zikutanthauza dziko kwa ine kukhala ndi anthu omwe amathandizira sneaker yokhala ndi vuto lamisala," Beecroft adagawana pa Instagram atangotulutsidwa kumene. "Kwa aliyense amene akugula nsapato, kutumizanso, kuthandizira m'njira iliyonse, ndikukuyamikirani. Umu ndi momwe timapangira zokambirana. Umu ndi momwe timadziwitsira anthu. Zimatengera anthu omwe amakhulupirira kuti achite PAMODZI."
Nsapato yokhayo imayimira thanzi lam'mutu m'njira iliyonse. Pongoyambira, kunja kwake koyera kwambiri kumakhala ndi zolemba za utoto wobiriwira, mtundu womwe umayimira kuzindikira kwaumoyo. Mudzaonanso mtundu wodziwika bwino wa Nike swoosh pambali, womwe udapangidwa mwadala kuti uyimire lingaliro loti "machiritso sali ofanana," Beecroft adalongosola mwatsatanetsatane Achinyamata otchuka. Imakhala chikumbutso kuti zokwera ndi zotsika ndi gawo losapeweka laaliyense moyo, iye anati.
Potsatira mutu wankhani wamaganizidwe, lilime la Beecroft's Air Max 270 React kapangidwe ka nsapato kali ndi mawu oti "Khalani ndi Tsiku Lokoma", limodzi ndi duwa, pomwe zidendene zimapangidwa ndi "In My Feels."
Mu positi yapadera ya Instagram, Beecroft adafotokoza chifukwa chake kupanga nsapato zomwe zikuyimira chinthu champhamvu kwambiri ndikofunikira. (Zokhudzana: Pomaliza Ndidasintha Zolankhula Zanga Zosautsa, Koma Ulendo Unali Wokongola)
"M'modzi mwa anthu asanu aku America amakhala ndi matenda amisala, koma mwatsoka kusalidwa kudakalipo," adatero. "Mwa kubweretsa chidziwitso kudzera mukugawana zomwe takumana nazo, nkhani, ndi zowona timatha kuthana ndi kusala kwa thanzi lam'mutu pakumvetsetsa kuti machiritso sali ofanana, kuti malingaliro athu ndioyenera, & kuti sitili tokha. Palibe vuto kumva momwe akumvera. "
Gawo lazopeza kuchokera ku nsapato za Beecroft's Air Max 270 React zipita ku American Foundation of Suicide Prevention. Gulani nsapato zazifupi zochepa pansipa:
Nike Air Max 270 React Premium Ndi Inu "M'malingaliro Anga" (Gulani, $180, nike.com)