Ben & Jerry's Sadzatumikira Zofanana Zofanana ku Australia Mpaka Ukwati Wa Gay Ukhale Wovomerezeka
Zamkati
Chimphona chanu chomwe mumakonda kwambiri cha ayisikilimu asankha kutenga ukwati ku Australia posagulitsa masikono awiri ofanana.
Pakadali pano, chiletsochi chikugwiritsidwa ntchito m'masitolo onse 26 a Ben & Jerry kudera lonselo poyitanitsa kuchitapo kanthu kunyumba yamalamulo. "Ingoganizirani kupita ku Scoop Shop kwanuko kuti mukayitanitse masikono awiri omwe mumawakonda," kampaniyo idatero m'mawu ake patsamba lake. "Koma ukupeza kuti suloledwa - a Ben & Jerry aletsa zolembera ziwiri zamtundu womwewo. Ukanakwiya!"
Koma izi sizimayamba kufananizidwa ndi momwe mungakwiyire mutauzidwa kuti simukuloledwa kukwatirana ndi munthu amene mumamukonda,” chikalatacho chikupitirirabe. "Ndi opitilira 70% aku Australia omwe amathandizira kufanana pakati pa maukwati, ndi nthawi yoti mupitilize."
Kampaniyo ikuyembekeza kuti kusamuka kwawo kudzalimbikitsa makasitomala kulumikizana ndi opanga malamulo akumaloko ndikuwapempha kuti avomereze maukwati a amuna kapena akazi okhaokha. Monga mbali ya ndawalayi, sitolo iliyonse ya Ben & Jerry yaika mabokosi ojambulidwa ndi utawaleza, olimbikitsa anthu kutumiza makalata nthawi yomweyo. (Yokhudzana: Kukoma Kwatsopano Kwa Ben & Jerry Kuli Pano)
"Pangani mgwirizano pakati paukwati mwalamulo!" A Ben & Jerry atero m'mawuwo. Chifukwa 'chikondi chimabwera m'njira zosiyanasiyana!'